Jim Shirley | With Two Exits, Now Currently Launching FundingHero As An Educational Platform, Accelerator Model And A Book | The Potential For FounderTech To Gradually Transform The Venture Ecosystem

In this episode we have one of the most interesting and exploratory conversations of this Series talking with Jim Shirley. Where we navigate different facets and dynamics of the current venture ecosystem and how FounderTech might vividly reimagine it within a projectable short-term horizon.

First we explore Jim's own journey scaling and exiting from the highly disruptive new sector of micro breweries - which were very much the 'garage startups' of their day! - helping to build a culture where you were ‘proud to wear the t-shirt of the brand, to taking market share and eventually being acquired by a $3billion dollar mutinational. 

We then move onto the evolution of venture driven by this low code / no code approach and how it changes the game in terms of the entry points, agility and fluidity with which a founder can quickly launch, test and iterate their startup in a very compressed timeline. A shift which also enables them to get off the funding flywheel that too many founders unfortunately get locked into and trapped in.

This leads us to explore Jim’s latest venture FundingHero which helps and educates founders through the 6 Pillars of fundraising. From exploring fundraising strategy to understanding funding types to framing due diligence, which also enables them to evaluate that they can demonstrate founder market fit and position them to solve their market problem better than anyone else.

As we will with all guests on the Series 4, we then walk through, explore, challenge, counteract and gain further insight into The Switch Deck together.

Follow Jim on:

• https://www.linkedin.com/in/jim-shirley-finance-director/
• https://www.fundinghero.co.uk/

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